The Easton Group LLC is expanding its services in 2012 by launching two new programs.
Rehabilitation of Under Performing Territories involves working with the management of commercial lenders and on-site within the affected territories. Engagements involve the strengthening of loan origination channels, increasing market penetration and effectively addressing competition. Activities include objective evaluation of existing situations, potential strategic repositioning and the implementation of tactics aimed at reversing unproductive trends. Our analyses and recommendations, always followed by management approvals, may then be executed by territory management or through our implementation assistance.
Regarding the Establishment of DeNovo Loan Production Offices The Easton Group, LLC will conduct an on-site feasibility study for those commercial lenders who identify a strategic need for market expansion by establishing an out-of-area or stand alone LPO. Among concerns actively addressed will be the review of management’s short / long term objectives and assumptions, time lines, primary (or alternative) facility sites analyses, key competitors’ strengths and weakness and effective responses, establishment of LPO’s objectives, budgets and defined goals. implementing accelerated marketing and media efforts, conducting the open house and structuring relationship management programs.
